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NUOVI MODELLI DI RETAIL E INCOME PER I MUSEI   - RO.ME Museum Exhibition

NUOVI MODELLI DI RETAIL E INCOME PER I MUSEI  

RO.ME Museum Exhibition costituisce non solo un momento di incontro per le aziende, con oltre 500 incontri b2b con 30 buyer internazionali – provenienti dai musei di Stati Uniti, Brasile, Regno Unito, Francia, Spagna, Romania, Albania, Tunisia, Giordania – ma anche un’occasione per confrontarsi e presentare prodotti e soluzioni innovative in tema di merchandise museale, bune prassi in tema di gestione di bookshop e giftshop. 

Le esperienze innovative di vendita presso i Musei e i Luoghi Culturali a livello internazionale e le nuove forme di income sono al centro del panel che sarà introdotto da un keynote speech di Roderick Buchanan, Commercial Director del British Museum Company, uno tra i cinque musei più visitati al mondo. 

Il panel rappresenta un interessante momento di scambio tra importanti buyer del settore che animeranno un confronto su buone pratiche internazionali. 

Intervengono: 

  • Irene Benito, Manager, Casa Batlló, Barcellona  
  • Aurelie De Oliveira, Responsabile eCommerce, Chateau de Versailes  
  • Stuart Hata, Director of Retail Operations for the Fine Arts Museums of San Francisco   
  • Roderick Buchanan, Commercial Director · British Museum Company 

Modera: Sophie Languillaume, Managing Director – POPASCH 

Keynote: Roderick Buchanan, British Museum Company 

Il panel si terrà giovedì 17 novembre alle ore 16.15 alle 17.00, presso l’Auditorium. 


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